Analysis of the Impact of Integrated Value Chain System and Customer Care Services in Enhancing Competitiveness in the Tourism Industry in Kenya

Dr. Michael Steven Juma, DBA4, MBA1, MSc in Dev5, Pauline Awino Owino, MSc. Procurement2, Parkin Hiley Juma, MBA3 & Johnson Olatunde Olaniyan Ph.D4 DOI: 10.5281/zenodo.17263610 GAS Journal of Economics and Business Management (GASJEBM) This study pursues a twofold objective: (1) Read More …