Gamification and Incentive Mechanisms Driving Generation Z’s Engagement in Return-and-Reuse Packaging: An Empirical Investigation within Vietnam’s Circular Economy

Huynh Nguyen Tuyet Phuong DOI: 10.5281/zenodo.19925841 GAS Journal of Economics and Business Management (GASJEBM) The escalating plastic waste crisis in Vietnam, where approximately 2.93 million tonnes of plastic waste are generated annually, underscores the urgent need for scalable circular economy Read More …