Karen H. Emaas, Ma. Erika Flestado, Emerson G. Cabudol DOI: 10.5281/zenodo.17718795 GAS Journal of Economics and Business Management (GASJEBM) This qualitative study investigates the efficiency of the Public Utility Vehicle Modernization Program (PUVMP) in Metro Manila, Philippines, through the lived Read More …
Category: GAS Journal of Economics and Business Management (GASJEBM)
A Comparative Study for Millennials and Generation Z in the Workforce of Metro Manila, Philippines
Jessellyana Norrey C. Dano, Ma. Erika Flestado & Francis Michael P. Yambao DOI: 10.5281/zenodo.17662293 GAS Journal of Economics and Business Management (GASJEBM) Generations had passed, and changes were visible, especially in the workforce. Millennials were one of the increasing generations Read More …
Is Your Hospitality Leadership Competency Model (HLCM) Still Relevant? A Case Study and Recommendations
Mark R. Testa, Ph.D.1 & Lori Sipe, Ph.D.2 DOI: 10.5281/zenodo.17574045 GAS Journal of Economics and Business Management (GASJEBM) The rapidly changing hospitality environment in conjunction with research trends in the area of service quality is forcing HTM programs to reevaluate Read More …
Review on Climate Change and Economic Development: A Study of Selected West African Countries
Folorunso Obayemi Temitope Obasuyi DOI: 10.5281/zenodo.17573952 GAS Journal of Economics and Business Management (GASJEBM) This systematic review examines the relationship between climate change and economic development in four selected countries of West Africa. A comprehensive analysis was conducted using the Read More …
The Impact of Technological Innovation on the Viability of Hospitality Firms in Imo State
Charles Campira DOI: 10.5281/zenodo.157452321 GAS Journal of Economics and Business Management (GASJEBM) This study examines the impact of technological innovation on the viability of hospitality firms in Imo State, Nigeria. In light of infrastructural deficits, particularly in power, security, and Read More …
The Impact of Sales Promotion on Brand Choice After the Promotional Period: The Moderating Role of Deal Proneness — A Case Study of Yakubu Shopping Malls, Jalingo, Taraba State, Nigeria
Jadab Mili DOI: 10.5281/zenodo.17552946 GAS Journal of Economics and Business Management (GASJEBM) This empirical inquiry critically examines the residual influence of sales promotions on consumer brand preference once the promotional window has closed, with particular attention to the moderating influence Read More …
Future of generative AI: Opportunities and ethical concerns
Adline Chainman DOI: 10.5281/zenodo.170152971 GAS Journal of Economics and Business Management (GASJEBM) With applications in business, healthcare, education, science, and the creative industries, generative artificial intelligence (AI) has become a game changing technology. It is fostering innovation and increasing productivity Read More …
Marketing Subsystems in Agriculture, Fisheries, and Forestry: A Systematic Literature Review
Johary S. Domaob, Abdani D. Bandera, and Omaimah M. Usman-Macadaag DOI: 10.5281/zenodo.17552971 GAS Journal of Economics and Business Management (GASJEBM) This literature review provides a comprehensive synthesis of the marketing subsystems in the Agriculture, Fisheries, and Forestry (AFF) sectors, emphasizing Read More …
Exploring the Financial, Legal, and Tax Environments of Business in the Philippines: A Literature-Based Analysis
Issam H.C. Gutoc and Abdani D. Bandera DOI: 10.5281/zenodo.17556636 GAS Journal of Economics and Business Management (GASJEBM) This study explores the financial, legal, and tax environments that collectively shape the business landscape in the Philippines. Through a literature-based analysis, it Read More …
Analysis of the Role of Brookside Dairies in Strengthening Integrated Supply Chain and Contract Farming in Kenya
Dr. Michael Steven Juma, DBA1, MBA, MSc., Pauline Awino Owino, MSc.2, Parkin Hiley Juma, MBA3, Ashley Verleen Juma, BSc.4 & Johnson Olatunde Olaniyan Ph.D.1 DOI: 10.5281/zenodo.17443776 GAS Journal of Economics and Business Management (GASJEBM) Kenya’s dairy industry remains a cornerstone Read More …
