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1Prof Dr Saylee Gankar, 2Col Prof Dr J. Satpathy, 3Dr Ankasha Arif, 4Prof Dr Irina Tudor
- 2Research Director, Neurointegral Scientific Institute of Colombia, Bogota, Republic of Colombia
- GAS Journal of Economics and Business Management (GASJEBM)
INTRODUCTION
Humans are
complicated, non-linear matrixes and share vivaciously while making decision.
On the other hand, are (all) human beings cogent? Is there an element of
rationality or backed up by logic – while making decisions? Are all
calculations based on some evidence, facts, figures, statistics, calibrations,
models or mathematical computing? Are such estimates based on a viaduct, linking computational, mathematical,
numerical, geometric, calculus and biological sciences? In such a
scenario, is there scope for modeling and
simulation to play a significant role? Is there a duct for computational analysis? This paper declares
rejection. Neo-classical archetype of circumscribed
rationality is gnarled and can induce human eyes that it is somewhere it in actuality
isn’t. Neuro – management
assumes that decision-making involve rational optimization of predictable
utility. This is assumed as if humans were operational with limitless
information, time and information-processing control. How can we learn and use models of biological systems constructed from
experimental measurements? Challenging contemporary assumptions or theories
(based on type of experimental data), this is the biggest challenge and issue
that needs a clinical precision based anatomical peep.
Fundamental concepts in
decision conjecture are ‘preference’ and ‘prediction’.
Neuro – physiological dissections have furrowed footing of conformist neuro –
management to a state of ‘Improbability
Tectonics’. This clearly calls for initiating a
new move rather than alteration of reachable hypothesis. There is a
need to investigate VUCA – BANI – TUNA and RUPT (VBTR) based decision making
tectonics or ‘Improbability Tectonics’ within the gamut of an expounding
archetype that embraces probabilistic practical constraints. Potential playing
field of neuro – management appear to broaden supposition and run through to
appreciate this behavioural dimension with reference to a VBTR continuum.
Expansion of neuro-entrepreneurial management sciences, Cognitive Science and human sense organ – sciences challenge
customary management viewpoint.
‘Although decision management provides wide range of mathematical
models its status as a science is disputable.
Decision management
is often devoted to studying of surrogate systems instead of reality.
Biology, especially
Neuroscience, offers a completely new attitude to decision-making,
which is based on
empirical research and inductive modelling’.
…….. Michal Müller
Conventional,
orthodox and stereotype management is based on archetype of reasonableness
stating that human beings project at attaining maximal utility. Management
Science is a core guide towards primary understanding of motivation for
management behaviour. Neuromanagement is a new inter – disciplinary behavioural
discipline guiding individual development towards decision making ‘trials’.
Neuromanagement shows individual is neither egoist nor altruist but hybrid of
both as essence of decision augmentation. Neuromanagement identifies management
decisions regarding pragmatic utility, objectifies neural correlates of
decision. This is mostly by sophisticated scanners and interprets subjective
dynamics of neural correlates to decisions (Satpathy & Yousri; 2024). Dawn
of neuro-management has been laced with ‘Players’ of convolution. How is
entrepreneurial decision making processes carried out in intellect? Do we
interpret research answers when neuroentrepreneurial logical results conflict?
Knowing how intellect (and eyes) is working explains little about what mind
produces; what we think, what we trust and how we craft decisions. What are the
general implications of neuroentrepreneurial management? How to choose in tough
situations where disruptions and uncertainties are high and there are multiple
conflicting objectives? How should Entrepreneurs’ plan? How can we deal with
risks and uncertainties involved in a decision? How can we create options that
are better than the ones originally available? How can we become better
decision makers? What resources will be invested in decision – making? What are
the potential responses to a particular problem or opportunity? Who will make
this decision? Every prospective action has strengths and weaknesses; how
should they be evaluated? How will they decide? Which of the things that could
happen would happen? The decision has been made. How can we ensure it will be
carried out? These are the questions neuroentrepreneurial researchers suspect
are most crucial for understanding complex human behaviours in disruptions
and uncertainties (Satpathy & Yousri; 2024). The above issues have been
posed by (Satpathy & Yousri; 2024) in a paper presented at Dhaka, Bangla
Desh.
‘The only
way to rectify our reasoning is to make them as tangible as those of the
Mathematicians so that we can find our errors at a glance, and when there are
disputes among persons, we can simply say: Let us calculate, without further
ado, to see who is right’.
…. Leibniz