- Huynh Tai
- DOI: 10.5281/zenodo.18113653
- GAS Journal of Economics and Business Management (GASJEBM)
With the era of generative AI redefining how organizations make decisions, it is more essential to comprehend the process through which leaders embrace and incorporate AI technologies. This research used a quantitative method to gather data on 186 Vietnamese participants who have leadership experience and used AI-based systems or were exposed to AI-driven leadership. Through the application of PLS-SEM, the research proposes the role of technology readiness dimensions and innovation attributes on the intentions of adoption to AI. The findings indicate that AI adoption is largely motivated by technology optimism and perceived compatibility and obstructed by discomfort and insecurity. This paper explores the factors that affect AI adoption by leaders by combining the Technology Readiness Index (TRI) and Diffusion of Innovation (DOI) models which expanding its applications to leadership context to provide both theoretical and managerial insights of building AI-ready leadership attitudes in companies which adjust to the digital change.

