Taishan Yang, Yuanshuai Li School of Economics and Management，Southwest Petroleum University，Chengdu，610500 China DOI: 10.5281/zenodo.12735962 Global Academic and Scientific Journal of Multidisciplinary Studies (GASJMS) Abstract: In the era of digital economy, the strategic value and application prospects of digital marketing are Read More …
Tag: Digitalization
Bridging the Digital Divide: A Study on the Growth of Digitalization through Digital Transformation in the Indian Economy
Dr. Jaya Prem Manglani Associate Professor, Department of Accountancy, H.R. College Of Commerce and Economics GAS Journal of Engineering and Technology (GASJET) Abstract: In today’s interconnected world, digitalization has emerged as a driving force behind economic growth, innovation, and societal Read More …
Catalysing Grassroot Empowerment: SHGs and Digital Business Transformation
Dr. Jaya Prem Manglani Associate Professor, Department of Accountancy, H.R. College Of Commerce and Economics, Mumbai-400020 GAS Journal of Economics and Business Management (GASJEBM) Abstract: In an era of rapid advancement of digital technologies, the transformative & dynamic change and Read More …
